The Postmates Problem: Why Some Restaurants Are Forced to Fight the Delivery App

July 31, 2015

Why the independent delivery service is ruffling feathers among restaurateurs.

In this iPhone era of ultra convenience, restaurant delivery is in the midst of a renaissance. Taco BellDunkin’ Donuts, and many more are getting in the game with their own drivers, and round every bend, it seems like there’s another service roaming the streets: GrubHub, Seamless, Bite Squad, Eat 24. Of these food couriers, the four-year-old San Francisco-based Postmates has particularly won press for snagging Starbucks and Chipotle among its many accounts, and just last month it reported another $80 million in funding, bringing its total valuation to nearly half a…