The McDonald’s of the Future Has Table Service and Touch-Screen Ordering
McDonald’s expands its new store model
Facing stiff competition from climbers like Shake Shack, plus a growing demand for healthier options from the public, McDonald’s, the once-undisputed king of fast food, has had to watch its throne lately. The golden arches continues to lean on technology and service, rather than food quality, to maintain its place at the top of the fast-food chain. Its latest foray into tech comes in the form of a new location in Chicago that sports table service, digital kiosks, and what the chain calls “premium” ingredients.
A new McDonald’s in the heart of Chicago’s artsy