The Amazon of Online Beverage Options

December 14, 2016

So far, 800 distributors are using SevenFifty, representing 60 percent of the market.

Beverage Director Emily Molinari had two months to build the wine lists at six dining venues (plus a wine bar) inside Eataly’s second New York City location. Time was not on her side.

“You end up trusting your gut,” Molinari says, of the rapid-fire decisions she had to make before the August 11 opening date of Eataly Downtown in the Westfield World Trade Center. SevenFifty—launched in 2012—saved her. Using the app, it’s easy to research and order wines and other alcoholic beverages, which are arranged in niche