Starbucks Is Testing Ice Made of Coffee
Customers say it tastes “stronger and smoother”
Starbucks is testing an astonishingly simple innovation in iced coffee this summer: ice made out of coffee. For 80 cents extra Starbucks’ patrons can opt to have their cold brew served over coffee ice, thereby eliminating watered-down coffee drinks.
An eight-week trial run is now underway at 100 Starbucks locations in St. Louis, Missouri, and Baltimore, Maryland. “As a company, we often test new products, programs and ideas to gather feedback from our customers and partners (employees),” a Starbucks spokesperson told CNBC.
Coffee shops across the country have been freezing leftover coffee into