Rita’s Italian Ice Tests New Cafe Concept with Custom Donut Creations

March 21, 2016

World’s largest Italian Ice brand opens first Rita’s Cafe in Albuquerque

Trevose, PA  (RestaurantNews.com)  Rita’s Italian Ice, the world’s largest Italian Ice brand with more than 600 stores worldwide, announced the testing of a new cafe concept with the opening of a location in Albuquerque, New Mexico — the first of five Rita’s Cafe stores in the U.S. The new concept is an exciting evolution of the brands’ beloved frozen treat offerings, which in the select markets, will now include fresh donuts, coffee and specialty drinks, in addition to its signature Italian Ice and famous Frozen Custard treats.

“Expanding our…