Popeyes: Sales improved after election
This post is part of the On the Margin blog.
One of the most frequently asked questions investors asked restaurant executives at the ICR Conference in Orlando this week has been the election question. Did sales and traffic improve after the election in November?
In general, the answer was no, if there was one. But Cheryl Bachelder, the CEO of Popeyes Louisiana Kitchen Inc., suggested on Wednesday that, indeed, consumers released their wallets once the election was over.
She noted that consumer confidence in November and December spiked, and that translated into sales. “We haven’t seen that kind of confidence