McDonald’s Newest Burger Will Be Organic

September 25, 2015

But it’s only available in Germany.

As McDonald’s continues to struggle through some kind of turnaround plan in the face of slumping sales and thirsty competition, the burger giant is testing an endless stream of marketing gimmicks and menu switches. The latest will raise eyebrows: McDonald’s Germany will release an all-organic burger next week. According to a release, the new burger, called the “McB,” is made from an organic beef patty, plus lettuce, tomatoes, pickles, red onions, cheese, and sauce that are not necessarily organic. From October 1 through November 18, about 1,500 locations in Germany will offer the new burger.…