McDonald’s ‘Burger Showdown’ in Texas

March 15, 2016

McDonald’s is looking for the “the first official burger for the great state of Texas” in the latest of its regional promotions showcasing burger customization.

The “Burger Showdown” competition, organization by the chain’s Houston franchisee co-op invites diners (Texas only, please) to visit mcdburgershowdown.com and create custom burger using up to 10 of the ingredients provided. Submissions will b posted on the website for voting (ending April 15). A winner chosen from among five finalists will receive $5,000, and the winning burger will be an LTO in Texas McDonald’s restaurants. “Come and Make It” is the marketing slogan. TV spots