Johnny Rockets Focuses Expansion on Southeast Asia

August 24, 2015

As Johnny Rockets continues gaining international popularity, the all-American restaurant franchise is focusing its global expansion efforts on developments in Southeast Asia. Based on Johnny Rockets’ current success in the region and consumer interest for better, quality burgers, the brand is seeking area developers for expansion into Thailand and Vietnam.

“The popularity of American culture and cuisine in Southeast Asian countries is the driving force behind our current success and growth in these markets,” says James Walker, president of operations and development at Johnny Rockets. “Due to Thailand’s and Vietnam’s customer base and proximity to other Southeast Asian countries where…