James Greco Joins Rapidly Expanding Newk’s Eatery
As a seasoned industry leader and restaurateur, James Greco has developed a knack for identifying and developing the ingredients for restaurant success. In his new role as Chief Operating Officer for Newk’s Franchise Company, one of the fast-casual industry’s fastest growing brands, the restaurant veteran will provide leadership for operating success, expand the company’s development program and help hone the 10-year-old company’s brand positioning.
“Newk’s Eatery is already on a strong trajectory because of its unique positioning among second generation fast-casual restaurants,” said Greco. “To accommodate Newk’s explosive growth – more than doubling in size by 2018 – we need to build additional support systems for franchise and company restaurants. I will help guide the development of those systems under the leadership of Chris Newcomb.”