Jack in the Box Creates its Own Menu Category: Brunchfast

September 29, 2016

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The Brunch Burger is a buttery croissant topped with a juicy beef patty, freshly cracked fried egg, hickory smoked bacon, mayonnaise, and American cheese.
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The menu features items that make brunch an everyday occasion.
Exclusive Brief: 

From the brand that transformed breakfast-on-the-go with the industry’s first breakfast sandwich in 1969 and then revolutionized late night dining in 2013 with Jack’s Munchie Meals, Jack in the Box continues its path of innovation with the introduction of a craveable new menu category, Brunchfast. A first in the industry, Brunchfast marries the unique flavors of brunch with the convenience and anytime availability that guests can always expect from Jack in the Box.