Is Facial Recognition the Future of Fast Food?

February 22, 2017

Thanks to platforms like Snapchat and Facebook, consumers are becoming more open to technology-driven ordering.
Technology has ushered in a brave new ordering world.
Image Caption: 
The UFood Grill in Owings Mills, Maryland, is testing out facial recognition ordering.
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QSR recently reported on the burgeoning trend of voice activated ordering in foodservice. Facial recognition ordering is coming, too. In the U.S., one new unit of UFood Grill in Owings Mills, Maryland, and five locations for Chicago-based chain Wow Bao are using a system designed by Nextep Systems. And a single KFC store in Beijing, China, has implemented similar technology coordinated with Chinese search engine giant Baidu.

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