How Popeyes Turned Spicy Chicken Into a $1.8 Billion Payday

February 24, 2017

A brief history of one of America’s most beloved chains

Both TV personality Anthony Bourdain and restaurateur Danny Meyer admit to having a penchant for the spicy fried chicken (and macaroni and cheese) served at Popeyes Louisiana Kitchen, the fast-food chicken juggernaut that logged $268.9 million in revenue in 2016. When the Atlanta-based chain was bought out earlier this week by the company that owns Burger King and Tim Hortons, fans could barely contain themselves, fearing changes to the brand’s recipes or vibe, created by a famously flamboyant founder once referred to as a “homegrown Liberace” by his hometown paper.