How can I drive consumer interest with bakery items?

January 9, 2017

Collaborate with a supplier to create unique, proprietary recipes for one or more baked goods selections. Bake off items in-house and finish during service. Don’t overreach — offer items that don’t require a lot of labor. Train someone on your staff to take responsibility for baked goods, whenever possible. Also, if possible, offer items that fit thematically within your concept, like a pizza chain offering cannolis. Combine items when it makes sense — like topping a cookie with ice cream.


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