Franchising a Restaurant, Explained
Do the benefits outweigh the costs and pitfalls?
As a 24-year-old in his college town of Columbia, Missouri, Joe Sieve frequently ate at a location of Mr. Goodcents Subs & Pastas, a chain based in De Soto, Kansas. While there, he connected with the owner, who shared his success story and inspired Sieve to move to St. Louis and open his own location of Goodcents in 1997, a franchise that ultimately kicked off 20 years in the business of franchising restaurants for Sieve. “When I started my very first franchise, I basically didn’t know what I was doing, it was