Dos Equis Encourages Consumers To Celebrate Cinco With Dos
DOS EQUIS ENCOURAGES CONSUMERS TO CELEBRATE CINCO WITH DOS
Dos Equis is making a festive day even more interesting by giving LDA+ consumers everything they need for their best Cinco de Mayo celebration ever. The fully-comprehensive, 360° program featuring national TV advertising, media partnerships, limited edition packaging and a national sweepstakes, will encourage consumers to celebrate with Dos Equis and enter for a chance to win items from the Most Interesting Man’s coveted collection of worldly possessions guaranteed to upgrade any Cinco de Mayo Celebration.
“As the upscale Mexican import of choice, Dos Equis Cinco de Mayo program has all…