Don’t Pour Profits Down the Drain

June 28, 2017

Draft beer is a big money-maker for bar owners, but what if I told you that you could be making even more money?

Steve Hershberger, director of Marketing and Founder/CEO of SteadyServ, a draft management system that enables you to view and analyze your retail location’s draft beer data on any device, believes we’re all currently operating in a “broken system.”

Rather than making data-driven decisions on sales, product purchases, and what to put on tap, on-premise owners are using guesswork and basing decisions on incorrect guidance. “Drafts typically represent two times the margin and one to two times the