Community Connection Eases Back-To-School Slump

August 31, 2015

How to fight the back-to-school slump
Exclusive Brief: 
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As school starts back, the kids are finally out of the house. Unfortunately, this often means they—and their parents—are out of the restaurant too. The unscheduled spontaneity of summer is coming to an end, and with it, a lull in vacation splurges and midday family dining.

As restaurants scramble to accommodate shifting staff schedules, reminding families that dining out is still a viable option on busy school days is a critical marketing point as summer winds down.

Chains: