Chicken so good it changes your life
When entrepreneurs Greg Smart and Tom Gordon opened their first Slim Chickens restaurant in Fayetteville, Arkansas in 2003, they set out to make better chicken in a category that included such veteran players as Chick-fil-A and KFC. But when they overheard a customer say their chicken was changing his life, the duo say they embarked on an even bigger mission: to change lives, one hand-breaded chicken tender at a time.
“Not just chicken — chicken so good it changes your life,” says Mark Mears, Slim Chickens’ chief marketing officer. “Better food. Better experience. Better life.”
That kind of bigger, better