Burger King Will Add Grilled Hot Dogs

February 10, 2016

Burger King will introduce a two-item line of grilled hot dogs in more than 7,000 U.S. stores on February 23, a move that President of Burger King North America Alex Macedo told BurgerBusiness.com is “as big and important a leap as bringing chicken into the stores in the ‘70s was.”

The Grilled Dogs line of 100% beef hot dogs, which the chain tested in five markets last spring, includes a Classic Grilled Dog topped with ketchup, mustard, chopped onion and relish. It’s priced at $1.99 or $4.49 as part of a fries-and-small-drink combo. The Chili Cheese Grilled Dog gets warm…