Burger King Raising Awareness for World Literacy Month

September 28, 2016

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The social campaign will feature posts written in foreign languages.
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September is World Literacy Month. According to the World Literacy Foundation, one out of five people in the world can’t read or write—20 percent of the population globally. To raise awareness, the Burger King McLamore Foundation created a campaign that shows the other approximately 80 percent what it feels like to be illiterate.

Literacy and increased access to education are core pillars of the the Burger King McLamore Foundation, which was established in the name of Burger King Restaurants co-founder James McLamore who believed in higher education for all.