Boston’s Tasty Burger Continues to Fight Chipotle’s New Burger Concept
The chain says Chipotle ripped off its logo
Today marks the first day of business for Tasty Made, Chipotle’s new burger-and-fries concept. At least one of the new restaurant’s competitors is none too pleased. Boston-based Tasty Burger has long argued that Tasty Made’s name and logo bears a striking similarity its own. Today, the Boston chain announced that it would continue “to take legal steps to fight” what it says is trademark infringement.
Tasty Burger (which has six locations on the East Coast) has filed a “consolidated notice of opposition” to all Tasty Made marks filed with the United States