BK Extends ‘Long’ Concept to Breakfast
Burger King is having a good time with its “extra long” concept. On the heels of its Extra Long Buttery Cheeseburger it has quietly added a Supreme Breakfast Sandwich that doesn’t use the name but follows the double-up idea. The 880-calorie sandwich, reported by TheImpulsiveBuy.com, has two side-by-side fluffy eggs, each with a sausage patty, bacon and melted American cheese on the same hoagie bun used for long burgers.
In Spain, Burger King is selling the “Long Nacho” burger: two beef patties, cheese slices, taco chips and Cheddar sauce.
Meanwhile, it didn’t take long—a matter of hours—for competitors to…