4 Ways to Promote Your Restaurant and Fill Your Seats

August 24, 2015

For a restaurant to thrive, it’s imperative that it engage directly with its patrons.

It is no secret that owning a restaurant is difficult. Cornell University and the National Restaurant Association found that 60 percent of restaurants fail in the first five years of operation. To keep business running, a restaurant owner must craft a compelling story around the experience offered instead of just promoting delectable entrees. Guests want to feel as though they are investing in something that benefits them—as well as getting a steal of a deal. Today’s customer base struggles to remember a time before Google. Restaurants…