3 Steps for a Casual Dining Brand Turnaround

July 27, 2015

Restructuring expert Nishant Machado from Mackinac Partners explains the process—it’s more than just a menu revamp.

As stakeholders in casual dining (CD) concepts continue to look at the turnaround potential of their investment, it is important to focus on techniques and strategies that accelerate success where others have failed.

Management teams guiding these CD restaurant chains need to take decisive steps to evolve their brand and aggressively plan for growing costs. Absent deliberate change, some CD concepts could fall to the barrage of headwinds in the form of increasing minimum wage, growing food cost, shift in consumer trends, and ever-increasing…