3 lessons from Tasty Made’s evolution
This post is part of the Reporter’s Notebook blog.
Will Chipotle Mexican Grill test drive-thru restaurants?
Analyst Mark Kalinowski of Nomura hopes the Denver-based chain at least considers it, based on a recent visit he made to Chipotle’s new Tasty Made burger concept in Lancaster, Ohio.
In a report Thursday, Kalinowski revealed some interesting tidbits about how Tasty Made has evolved since it opened in late October.
A second Tasty Made location is scheduled to open in mid-February, in Pickerington, Ohio, between Lancaster and downtown Columbus.
Here are three highlights from Kalinowski’s report:
1. Drive-thrus are a good thing.